One day sale of Google Glass aims to excite: Queen's University expert
Queen’s University marketing expert Monica LaBarge is available to discuss tomorrow’s one day sale of Google Glass.
“I see this as an attempt to generate some excitement around a product that Google thought was going to take off, but so far has only appealed to certain users and has faced quite a bit of backlash,” says Dr. LaBarge. “I think most consumers are waiting to see how the product actually pans out. After all, when the nickname 'glass hole' has been coined to describe wearers of the device, maybe it doesn’t seem as cool as you might have thought!”
Please note that Dr. LaBarge is only available for print and radio interviews.
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