Queen's University

Facebook Places

2010-08-26

Queen’s University School of Business professor John Pliniussen is available to speak about Facebook’s new and controversial application called Facebook Places.

The new application, which was launched this morning, allows friends to broadcast where their friends are but critics are complaining about privacy and security issues.

“With 500 million users, each with about 130 friends, Facebook’s entry into Located Based Social Apps (LBA's) is a marketer’s dream but will it make consumers scream? Facebook has to learn the lessons from the already successful LBA’s like FourSquare, Gowalla, and MyTown,” says Professor Pliniussen, who specializes in technology and e-marketing.

To arrange an interview, please contact Michael Onesi at 613.533.6000 ext. 77513 or michael.onesi@queensu.ca, or Kristyn Wallace at 613.533.6000 ext. 79173 or kristyn.wallace@queensu.ca at News and Media Services, Queen’s University.

Attention broadcasters: Queen’s has facilities to provide broadcast quality audio and video feeds. For television interviews, we can provide a live, real-time double ender from Kingston via fibre optic cable. Please call for details.
 

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